X CEO Says Platform Will Be Profitable By Early 2024—But Dodges Questions About Musk’s Monthly Fee

Topline X CEO Linda Yaccarino said Wednesday the social media platform formerly known as Twitter will be profitable by early 2024, claiming most top advertisers had returned after ditching the platform following Elon Musk’s takeover last year. Linda Yaccarino, CEO, X/Twitter speaks onstage during Vox Media’s 2023 Code Conference.Getty Images for Vox Media Key Facts Speaking at Vox Media’s Code Conference, Yaccarino said 90% of the platform’s top 100 advertisers have returned and 1,500 have done so “in the last twelve weeks alone.” The X CEO said the company is “just about break even” and “it looks like” it will begin turning a profit in early 2024. Yaccarino tried to dodge a question about Musk’s plans to charge a fee to all users for accessing the platform, by responding: “Did he say we were moving to it specifically, or he’s thinking about it?” The interviewer, CNBC’s Julia Boorstin, noted that Musk mentioned that was the plan and asked Yac… Click below to read the full story from Forbes
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