Mercedes-Benz lifted the final veil Thursday on its flagship EQS sedan after weeks of teasers, announcements and even a pre-production drive in which TechCrunch participated. The company peeled off the camouflage of the EQS — the electric counterpart to the Mercedes S Class — and revealed an ultra-luxury and tech-centric sedan. The exterior is getting much of the attention today; but it’s all of the tech that got ours, from the microsleep warning system and 56-inch hyperscreen to the monster HEPA air filter and the software that intuitively learns the driver’s wants and needs. There is even a new fragrance called No.6 MOOD Linen and is described as “carried by the green note of a fig and linen.” “There is not one thing because this car is 100 things,” Ola Källenius, the chairman of the board of management of Daimler AG and head of Mercedes-Benz, told TechCrunch in an interview the morning of the EQS launch. “And it’s those 100 little things that make the difference and that makes a Mercedes a Mercedes.” Mercedes is betting that the tech, coupled with performance and design, will attract buyers. This is a high-stakes game for Mercedes. The German automaker is banking on a successful rollout of the EQS in North America that will erase any memory of its troubled — and now nixed — launch of the EQC crossover in the United States. Quick nuts and bolts Before diving into the all the techy bells and whistles, here are the basics. The… Click below to read the full story from TechCrunch
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All the tech crammed into the 2022 Mercedes-Benz EQS
