{"id":46028,"date":"2023-12-08T21:14:54","date_gmt":"2023-12-08T21:14:54","guid":{"rendered":"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/"},"modified":"2023-12-08T21:14:54","modified_gmt":"2023-12-08T21:14:54","slug":"bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion","status":"publish","type":"post","link":"https:\/\/thedailyherald.co.uk\/tech\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/","title":{"rendered":"ByteDance\u2019s Oculus challenger Pico lays off hundreds, halts aggressive expansion"},"content":{"rendered":"<p>When Pico launched its Oculus Quest challenger in China last year, it did so with great optimism. Light (295 grams) and affordable ($420), the virtual reality headset released by the ByteDance-owned manufacturer was expected to drive adoption in a market inaccessible to Meta. The odds were against Pico. Its sales have been sluggish, and this week, Pico, which was acquired by the TikTok parent two years ago, init&#8230; Click below to read the full story from TechCrunch<br \/><a href=\"https:\/\/techcrunch.com\/2023\/11\/09\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/\" class=\"button purchase\" rel=\"nofollow noopener\" target=\"_blank\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Pico launched its Oculus Quest challenger in China last year, it did so with great optimism. Light (295 grams) and affordable ($420), the virtual reality headset released by the ByteDance-owned manufacturer was expected to drive adoption in a market inaccessible to Meta. The odds were against Pico. Its sales have been sluggish, and this&hellip;<\/p>\n","protected":false},"author":781,"featured_media":46029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[35],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ByteDance\u2019s Oculus challenger Pico lays off hundreds, halts aggressive expansion - The Daily Herald<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ByteDance\u2019s Oculus challenger Pico lays off hundreds, halts aggressive expansion - The Daily Herald\" \/>\n<meta property=\"og:description\" content=\"When Pico launched its Oculus Quest challenger in China last year, it did so with great optimism. Light (295 grams) and affordable ($420), the virtual reality headset released by the ByteDance-owned manufacturer was expected to drive adoption in a market inaccessible to Meta. The odds were against Pico. Its sales have been sluggish, and this&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/\" \/>\n<meta property=\"og:site_name\" content=\"The Daily Herald\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-08T21:14:54+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\">\n\t<meta name=\"twitter:data1\" content=\"Rita Liao\">\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data2\" content=\"0 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/thedailyherald.co.uk\/#website\",\"url\":\"https:\/\/thedailyherald.co.uk\/\",\"name\":\"The Daily Herald\",\"description\":\"Your Super Aggregated News, Blog &amp; Magazine\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/thedailyherald.co.uk\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/thedailyherald.co.uk\/wp-content\/uploads\/2023\/12\/46028-bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion.jpeg\",\"width\":1200,\"height\":675,\"caption\":\"ByteDance\\u2019s Oculus challenger Pico lays off hundreds, halts aggressive expansion\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/#webpage\",\"url\":\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/\",\"name\":\"ByteDance\\u2019s Oculus challenger Pico lays off hundreds, halts aggressive expansion - The Daily Herald\",\"isPartOf\":{\"@id\":\"https:\/\/thedailyherald.co.uk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/#primaryimage\"},\"datePublished\":\"2023-12-08T21:14:54+00:00\",\"dateModified\":\"2023-12-08T21:14:54+00:00\",\"author\":{\"@id\":\"https:\/\/thedailyherald.co.uk\/#\/schema\/person\/892b96e08926b74bf9436b8f2403c5de\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/thedailyherald.co.uk\/uncategorized\/bytedances-oculus-challenger-pico-lays-off-hundreds-halts-aggressive-expansion\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/thedailyherald.co.uk\/#\/schema\/person\/892b96e08926b74bf9436b8f2403c5de\",\"name\":\"Rita Liao\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/thedailyherald.co.uk\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b6f6f4c05ccfb6a648d01defc488d689?s=96&d=mm&r=g\",\"caption\":\"Rita Liao\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","amp_validity":null,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/posts\/46028"}],"collection":[{"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/users\/781"}],"replies":[{"embeddable":true,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/comments?post=46028"}],"version-history":[{"count":0,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/posts\/46028\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/media\/46029"}],"wp:attachment":[{"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/media?parent=46028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/categories?post=46028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thedailyherald.co.uk\/wp-json\/wp\/v2\/tags?post=46028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}