Two weeks ago, TechCrunch broke the news that LinkedIn was getting into games, helping users “deepen relationships” through puzzle-based interactions. And on Wednesday, TechCrunch reported that the Microsoft-owned social network was experimenting with short-form videos. It’s as if LinkedIn is targeting a whole new “type” of user — one caught in limbo somewhere between two other well-known social networks. Wordle’s viral growth kicked off on Twitter, leading The New York Times to dole out a reported seven-figure sum for the web-based word game. And TikTok is well past the billion-user mark, recently becoming the first non-game app to hit $10 billion in consumer spending, all for short-form video. Splintering Ever since Elon Musk bought Twitter in 2022 and changed its name to X, things haven’t quite been the same —… Click below to read the full story from TechCrunch
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